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With the increase of outdoor ads, business data rising almost every year, and as tech development continues to be uninterrupted, companies are finding more and more data every day. Unlike in the past, every potential sales engagement, every advertisement data,  is stored in a software system.  Finding trends and patterns from this vast pool of […]

Outdoor advertisement is a powerful tool that helps to unlock the growth potential of your brand. A innovative, standardized way of shared content is definitely the target of an successful outdoor advertising campaign. But, when finding the right location for your outdoor campaign, you need to make sure that your message stands out. Outdoor marketing […]

Managing projects at an agency is challenging. Your Advertising department will be running endless promotions. You’ll also find yourself wearing multiple hats and coordinating everything from client acquisition and scheduling to the review and approval process. And while each advertisement is different, the job is the same: to provide the clients with the best possible […]

BTL in Marketing The marketing introduces your goods and services to potential suitors. Television, radio, and print media can reach mass audiences, but direct marketing — also known as BTL, marketing — takes you right to the customers. BTL stands for (below the line) campaigning or marketing in which exposure is done in a target-specific […]

Direct interaction  between Clients & Brands BTL activities allow for direct communication between brands and clients. Direct communication helps customers to better understand the product, and to connect both at a personal level. It helps brands understand the patterns and behavior of buying customers. Marketing for BTL includes brand activation, mall activation, email marketing, telemarketing, […]

Your Marketing agency will be running endless advertisements. They could be expecting great things for new customers, or your favourite customer could come back for more.And while each advertising is different, your task is the same: to provide the customer with the best possible service, and to seek to meet their objectives. You’ll need the […]